Built by a group of hand-crafters and experts from the fields of design, fashion, and technology.
Heritage Division has partnered with the original Italian bicycle brand Taurus that was established in 1908. Taurus has maintained a family-owned factory and together with Heritage Division, Taurus will make its debut in the US. Taurus will continue to focus on refining their traditional bicycle designs with modern accents provided by Heritage Division. For over a hundred years, Taurus has accumulated a reputation for creating original, stylish utility bikes. Setting itself apart in the market, the brand’s mission is to preserve the traditions and techniques used in the craftsmanship of a classic bicycle.
In addition to the beautiful, timeless aesthetics of the bike, the modern technology makes the Heritage Division experience special. A GPS locator positioned inside the frame will detect the exact location if the bike is stolen and send an immediate message to the owner. Each bike’s provenance is also made traceable with an online narrative following the bicycle’s journey form the factory to the first ride with the Heritage custom built app.
A perfect combination of innovation and tradition connected by technology and design.