The Coca-Cola Bottle: An American Icon at 100 Event Re-Cap

The Coca-Cola Bottle: An American Icon at 100 Event Re-Cap

1450 964 Eric Gardner

[tps_header]A design so distinctive that it could be recognized by touch alone and so unique that it could be identified when shattered on the ground. This was the brief for the creation of the Coca-Cola bottle which is 100 years young this year. To mark this milestone, The Coca-Cola Company is celebrating with a year-long campaign that includes new advertising, a music anthem and a series of art exhibits featuring works from some of the world’s leading contemporary artists including Andy Warhol, Norman Rockwell and Peter Blake.

The company kicked of the celebration last Thursday with a preview of “The Coca-Cola Bottle: An American Icon at 100” – a four-part exhibit featuring Coca-Cola artwork from the past 100 years – including 15 works by Andy Warhol at the High Museum of Art in Atlanta, GA. Actress Kate Bosworth (Magic Mike) and Actor Joe Manganiello (True Blood) attended the event.
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The Coca-Cola Bottle: An American Icon At 100 Exhibition At The High Museum Of Art

Eric Gardner

Definitely a connoisseur of all things interesting. Writer, creative and aspiring photographer with a passion for menswear.

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